Category: 1973

1973

Bill Windsor Built an Advertising Specialties Business in Orlando Florida

After a year off the busy Park Avenue in Winter Park, Florida, Bill was able to convince wealthy orange grove owner and real estate owner, Jerry Chicone, to rent him a 1,600-square-foot store at 435 Park Avenue South.  The impact was a huge increase in retail sales.

With this move, Bill acquired an advertising specialties business from Tom Bonneville and expanded it into a retail operation.  Bill sold over 100,000 items that could be personalized for businesses, clubs, and more.  Business #9.

Bill’s biggest advertising specialties client was Disney.  Bill sold all of the Do Not Disturb signs and shower caps used in the original hotels at Walt Disney World.

To expand on Park Avenue, Bill needed some money.  With the support of dear old Dad, Bill borrowed $10,000 from Sun First National Bank.  He did manage to repay it.

A fabulous cartoonist, West Reid, did the artwork for The Wear-House.

The business had a number of products that schools could sell for fundraising projects.

 

1972 Wear-House - Bill Windsor with display of rings
1972 Wear-House – Bill Windsor with a display of rings

Bill Windsor

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Bill Windsors 7th Business was a Screen Printing Plant

Bill Windsors 7th Business was a Screen Printing Plant.

A year after opening The Wear-House in Winter Park, Florida, Bill Windsor opened The Graphics House.  The Graphics House was a screen printing plant.  Business #8.

The Graphics House did screen printing on T-shirts and other garments.  I taught myself to screen print using a kit and a book bought from Tubelite.  I quickly realized that it was not something I could do well, so I found a local guy who was a pro.  He managed the shop.

We expanded into decals, bumper stickers, signs, and more.  We even had Disney as an account for our Mickey Mouse clubs – golf drivers with a Mickey Mouse decal.